Nonstopfernando
Emirates
The flight used to take over 30hrs. The new nonstop flight between Dubai and Sao Paulo takes just 14 hours and 40 minutes.
The idea was to find a character who could talk nonstop about Sao Paulo for the entire flight time.
Fernando Ferreira is our hero and talks nonstop for 14 hours and 40 minutes – no cuts, no cheats, no edits. You can watch the entire film or type in a specific time code, on the website, or via a humble MPU.
It is the longest ever advert done in one take, however the Guinness Book of Records would not recognise it as it didn't run, in its entirety, on TV. Roy Castle will be tap dancing in his grave.